Built by Entrepreneurs Who Understand Your Business
We've built and optimized our own businesses. Now we're building the CRO tool we always wished existed.
Meet the Founders
Two Norwegian entrepreneurs combining 20+ years of e-commerce, CRO, and business-building experience.
Stian Brass
CTO & Co-Founder
“15+ years turning websites into revenue machines”
- Started in CRO building his own $1M/year e-commerce store
- Founded a data-driven marketing agency focused on analytics & CRO
- Technical founder: built Zensy (IoT, Telia program) and Vexter (AI B2B SaaS)
- Featured in VG for AI implementation success
Marco Bicanic
CEO & Co-Founder
“From 0 to Norway's largest beauty brand”
- Co-built Wowbrow: 5 salons, 120,000+ customers served
- Launched Wowbrow Cosmetics: $1M/year e-commerce in 20+ countries
- Hands-on operator who built salons, websites, and runs day-to-day business
- Featured in Dagbladet and ELLE
Why We Built CroPilot
Marco spent years optimizing Wowbrow's e-commerce across multiple countries. Every conversion improvement meant more customers, more revenue, more growth. But the tools were either too expensive or required a PhD to use.
Stian had been doing CRO for 15 years—first on his own million-dollar store, then for dozens of clients at his marketing agency. He knew there had to be a better way.
We built CroPilot to be the tool we both wished existed: AI-powered conversion optimization that actually works, without the agency price tag or the steep learning curve.